Written by Matt Zavadil
Updated November 12, 2023
What is a LuLaRoe party?
This is a question that many LuLaRoe consultants ask as they prepare to launch their business.
A LuLaRoe party is an event where you can sell your products, generate leads and qualify for free clothes.
In this article, I’ll provide you with 11 tips and ideas to help you run your party profitably.
I’ll also give you some advice on how to run your LuLaRoe business online.
What Is LuLarRoe?
LuLaRoe is a clothing company that sells comfortable and stylish clothes for women, men, and children.
The company was founded in 2013 by Deanne Stidham. Her husband, Mark Stidham, works as the company’s Chief Executive Officer (CEO).
LuLaRoe’s mission is to provide “a fashion-forward, affordable product line that empowers women of all shapes and sizes.”
What Is a LuLaRoe Party?
A LuLaRoe party is an event where a LuLaRoe consultant showcases and sells the company’s clothes.
The parties are usually held in people’s homes, but can also be held in other locations, such as offices or rented spaces.
What Is a Pop-Up Party?
A pop-up is another name for a LuLaRoe hostess party.
As the LuLaRoe pop-up party host, you can have so much fun bringing in girlfriends and their friends to shop at your house.
You can play games in the yard and offer a free item here and there. Keep it loose and fun so no one feels pressured.
Set up your pop-up shop and as they say, “Have so much fun!”
Why Have a LuLaRoe House Party?
There are several reasons why you might want to host a LuLaRoe shop.
For one, it’s a way to earn extra money while giving your guests a fun party. You can also use the parties as a way to build up your customer base and get people interested in what you’re selling.
Another reason to have a LuLaRoe party is that it’s a great way to get feedback about the LuLaRoe clothing you’re selling.
Your guests will be able to try on the clothes and give you their honest opinion about what they think. This feedback can be invaluable as you continue to grow your business.
You can earn hostess rewards and get free clothes, too.
Lastly, a LuLaRoe pop-up shop is just plain fun! It’s a great way to socialize, build your LuLaRoe community, earn free clothing, and make more sales.
Hosting a LulaRoe Party (what you need to know)
Now that you know what a LuLaRoe party is and why you might want to have one, let’s talk about how to host one.
Here are some important things to keep in mind as you’re planning your event.
Pick a Date and Time
The first step is to pick a date and time for your party.
You’ll want to pick a day and time that will work for most of your friends and guests.
If you’re having a party at your house, you’ll also need to make sure you have enough space to accommodate all of your guests.
Send Out Invitations
Once you have a date and time picked out, it’s time to send out invitations.
You can use a service like Evite or you can hand-deliver your invitations.
Just make sure you give your guests enough notice so they can clear their schedules.
Plan the Food and Drinks
You’ll also need to plan the food and drinks for your party.
If you’re having the party at your house, you can make it potluck style or you can provide all of the food and drinks as free items.
Just make sure you have enough for everyone.
You can also ask your guests to RSVP so you know how much food to prepare.
Set Up Your Space
If you’re having the party at your house, you’ll need to clear out enough space for all of your guests.
You should also set up a place for people to try on clothes.
If you have a spare bedroom or dressing room, that would be the perfect spot.
If not, you can always set up a makeshift dressing room with a few chairs and a full-length mirror.
Plan the Activities
You’ll want to have some games or activities planned so your friends and guests will have something to do while they’re there.
Some ideas include fashion shows, hairstyling stations, makeover stations, and photo booths.
You can also have door prizes or raffles for free items to add an extra element of fun.
Prepare Your Inventory
Now it’s time to start preparing your inventory. You’ll need to make sure you have clothes for everyone in your shop.
You should also have a variety of sizes so your guests will be able to find something that fits.
If you’re selling other items, like jewelry or cosmetics, you’ll need to make sure you have enough for everyone as well.
Set Up Your Pop-up Shop Display
Make sure your display is attractive and inviting.
Use colorful displays and signage to draw attention to your products.
You should also have a variety of sizes and colors available so your friends and guests will be able to find what they’re looking for.
Prepare Your Sales Pitch
Become familiar with all of the products you’re selling.
Gain a good understanding of your target market and what they’re looking for.
Prepare a script or outline of what you’re going to say so you don’t get tongue-tied when it comes time to sell.
Practice your sales pitch with a friend or family member before the big day.
Other LuLaRoe Pop-up Ideas
Here are some more ideas to use for your shop.
LuLaRoe Birthday Party
If you have a child’s birthday party coming up, why not make it a LuLaRoe party?
You can set up a mini pop-up shop at the party and let the kids try on clothes. They can even take pictures in the photo booth.
LuLaBrew Parties
If you live in an area with a lot of breweries, why not have a LuLaRoe party at one of them? You can set up your pop-up shop in the brewery and let people try on clothes while they’re enjoying a beer.
Host a Holiday Themed Sale
Another great idea is to host a holiday-themed sale. You can decorate your space with festive decorations and offer holiday discounts on your products.
This is a great way to get people in the holiday spirit and do some last-minute shopping.
Become a Digital Marketing LuLaRue Consultant
While parties are fun, you get exhausted doing them repeatedly.
Why not use Google, Facebook, and other online marketing or social media tactics to attract new ladies and girlfriends into your LuLaRoe world?
Using the Internet, such as a Facebook page, you can reach a larger audience. It will help you grow your business and get people to join without having to leave your house.
By creating an online presence, you can attract new customers to join you from all over the world.
Plus, you can sell your products 24/7, which is great for busy ladies who don’t have time to attend parties.
If you want to learn more about how to market your LuLaRoe business online, check out this Online Bootcamp.
FAQs About LuLaRoe
You may still have a few questions about LuLaRoe.
What is the controversy with LuLaRoe?
LuLaRoe had to pay a fine to the state of Washington after getting accused of operating a pyramid scheme. I disagree with Washington state’s claim. A pyramid is when there’s no product involved. LuLaRoe is selling products. That’s quite obvious. Learn more about pyramid schemes here.
This is a class-action lawsuit of former consultants complaining about fair wages in a business opportunity. Wages have nothing to do with the business opportunity offered by MLM companies.
It’s called hard work = success.
You get paid commissions based on performance…no wages here, thank goodness.
What is LuLaRoe known for?
LuLaRoe is known for its leggings. They’re made out of a stretchy material that’s comfortable to wear. Many women say they’re the most comfortable leggings they’ve ever worn.
What other products does LuLaRoe sell?
In addition to leggings, LuLaRoe also sells skirts, dresses, shirts, and jackets. They have a variety of clothing items for both women and children.
Why is LuLaRoe so popular?
LuLaRoe is popular because they offer affordable, stylish clothing for women of all sizes. Plus, their clothes are comfortable and easy to wear. Many women also appreciate that LuLaRoe is a family-run business.
Is LuLaRoe a thing?
Yes, LuLaRoe is definitely a thing! The company has been around for several years and shows no signs of slowing down. If you’re looking for affordable, stylish clothing, then LuLaRoe is a great option.
Want More Online Tips For Marketing LuLaRoe?
Personally, I like building MLM on the Internet better than offline.
If you’d like to learn how to use digital marketing that works to attract MLM leads for your LuLaRoe business, I encourage you to check out this training.
You’ll learn how to attract new guests to your own business and become one of the top sellers. All without bugging your friends and family.
